If you own digital screens, you already know the hard part isn't the hardware. It's keeping those screens full and earning what they're worth. Empty ad slots don't pay for themselves, and growing past your own footprint usually means hiring more salespeople or chasing more venues. AdSpace was built to change that math — without asking you to give up control of your business.
A cooperative network of ad-networks
AdSpace is a cooperative network for hyperlocal digital out-of-home (DOOH) advertising. In plain terms: independent screen owners join one network where they can sell ads on their own screens and — when an advertiser wants more reach — resell space on other owners' screens too, under their own brand.
The owner whose screens get booked earns on inventory that would have gone empty. The owner who made the sale earns on the campaign. Everyone in the network can be both a supplier and a reseller, so the whole group fills more screens and earns more than any of them could alone. That two-way cooperation is the part a conventional, one-directional marketplace simply doesn't have.
Built for the screens people walk past
AdSpace is deliberately hyperlocal — specific neighborhoods, venues, and audiences, not national-brand campaigns. The inventory is the kind of screen people actually encounter in their day.
That includes wall and standing displays in hotels, transit hubs, retail, restaurants, and visitor centers — and interactive kiosks people walk up to and use. If it's a screen in a place with steady foot traffic, it can earn on AdSpace.
How it works
Every owner moves through the same simple path — bring your screens, expand what you sell, and grow revenue.
First, you bring your screens — list your inventory with the details advertisers care about: location, venue type, audience, foot traffic, and dwell time. Then you expand what you sell — book ads on your own network and resell on partner screens, all under your brand, all from one dashboard. Finally, you grow revenue — fill more inventory, track performance, and settle payouts, while keeping your customers, your relationships, and your margins.
A tool, not a middleman
This is the part worth being clear about: AdSpace expands what you can sell — it isn't a marketplace where advertisers skip you to pick screens themselves. You set your own pricing, approve every advertiser, and own the relationship from first conversation to final invoice. AdSpace is the engine underneath; you're the business out front.
It works with the screens you already run, and it's built for independent operators — not enterprise ad networks. (A note on names: AdSpace is an independent company; HootBoard is our technology and co-marketing partner, not our parent.)
Why it matters
Every screen running content with no ad in the slot is revenue you can't get back. A cooperative network fills more of those slots — yours and everyone else's — and opens a second income stream from screens you don't even own. Same screens, same sales team, more revenue.
